In 2006, Murray purchased the Irish Media Contacts Directory. Over the last ten years he, and his team, have transformed the business from a traditional book publisher to a dynamic online business – MediaHQ. MediaHQ is now the leading publisher of media intelligence in Ireland and the biggest organiser of media training events. Since 2012 over 3,000 organisations have attended MediaHQ events. Murray is a former winner of the Public Relations Institute of Ireland’s ‘Best Corporate PR Campaign’ for his work with Century Homes. In 2016, Jack created All Good Tales, after realising that communications was entering a golden age of storytelling, and that those with the best stories succeed. Jack had his eureka moment and made a discovery about how the most successful storytelling organisations operate, and he documented it – The Magic Slice.Jack Murray