3XE Influence – Agenda

Date TBC
Book Tickets



9.10


Greg Fry, 3XE Chairperson

Conference Opening

Your chairman for the conference, Greg Fry, will open the conference and introduce the agenda and topics for the day.


Greg is an International Social Media trainer delivering regular LinkedIn, Facebook, Twitter, YouTube, Instagram, Pinterest, Snapchat, WhatsApp and Social Business Strategy training and workshops for institutions such as the Digital Marketing Institute, Sure Skills and the Digital Skills Academy.

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9.30


Speaker TBC

Nano, Micro, Influencers – what’s the difference?

Nano, Micro, Influencers – what’s the difference?
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10.00


Cathal Melinn, Founder @ Digital Basics

Measuring the influence of influencers on Social Media

This practical talk will be delivered as a short lecture piece, covering types of influencers, how to choose and influencer to partner with.


Importantly we’ll cover and how to avoid low value of scam-level influencers who could negatively impact brand reputation


To measure performance we’ll go through


· setting objectives


· measuring performance in terms of sales and leads


· affiliate tracking

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10.30


Speaker TBC

How to select the right Influencer for your next marketing campaign

How to select the right Influencer for your next marketing campaign
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11.15


Coffee Break

Time for a break, visit the exhibition stands, get some swag, and network with your fellow delegates.
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11.45


Speaker TBC

How much? What is the cost of running an Influencer campaign?

How much? What is the cost of running an Influencer campaign?
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12:15


Speaker TBC

Successful Influencer Marketing campaigns in 2021 and 2022.

Successful Influencer Marketing campaigns in 2021 and 2022.


It makes sense to use content types with which people respond to and have an innate psychological resonance with.

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12.45


Q&A

Q&A with Clare O’Hanlon and Marie Clare Byard
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13.00


Lunch

Nom, Nom, Nom!

Don’t forget to visit the exhibition stands!
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14.00


Influencers – TBC

Meet the Influencers – keynotes from some of Ireland’s most innovative influencers.

Meet the Influencers – keynotes from some of Ireland’s most innovative influencers.

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14.30


Speaker TBC

Dealing with Influencer and Agencies

Dealing with Influencer and Agencies
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15.00


Speaker TBC

How to become and Influencer

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15.30


Q&A

Q&A with Cian Corbett, Stephen O’Leary and Dr. Aileen McGloin

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15.45


Conference Close

Hope you had a great day!
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